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Website Security Can Boost Conversion Rates

Will Conversion Rates Increase With PCI Compliance?

Your products or services may be the best on the web. Your web site may be beautifully planned and thought out, easily accessible to visitors and the perfect place to show the world what you have to offer. You may have all those things going in your favor, but if visitors can’t supply their credit card or bank information with confidence, sales won’t happen. It’s critical for the credit card companies to know that you are doing all you can to maintain PCI standards, but it’s just as important for visitors to know that the website they are shopping on has taken those extra measures to keep their information secure.

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