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PCI Compliance and Website Security Can Mean A Kick In Conversion Rates

Can PCI Compliance Increase Conversion Rates?

Business website owners, particularly those that store credit card information, have a responsibility to design a solidly safe place for online shopping to happen. For those business owners who store any kind of financial information during purchases, PCI compliance is a requirement. Maintaining and conforming to PCI standards keeps your site in good standing, but benefits can go beyond just staying current with credit card processors. Prominently displaying a trust seal expressing that you maintain PCI standards can make all the difference in giving customers confidence that your site will keep their information safe. And secure visitors will mean higher conversion rates and more sales.

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